Promote Iligan

Job description

Public Relations – Develop and maintain strong relationships with local media, influencers, and

other key stakeholders to enhance the company’s brand visibility.

Coordinate and manage PR activities, including press releases, and media

coverage.

Events Management – Plan, organize, and execute regional marketing events including product

launches, trade shows, and community outreach programs. Ensure all

events are aligned with the company’s marketing objectives.

Merchandising and Logistics – Serve as the primary contact for all regional logistics related to marketing

operations, including the distribution of marketing materials, event setup,

and coordination with suppliers and vendors.

Market Study – Conduct market research to gather insights on consumer behavior,

competitor activities, and market trends within the region. Provide actionable

recommendations based on the findings to support the development of

marketing strategies.

Lead Generation – Coordinate lead generation activities, ensuring that leads are effectively

captured, followed up on, and converted. Collaborate with sales team to

optimize lead nurturing process.

Collaboration – Work closely with the marketing manager and other team members to align

regional activities with the broader marketing strategy. Provide regular

updates and reports on the progress and outcomes of marketing initiatives.